Phihong is the leading manufacturer of power supplies, power adapters, LED drivers,  power-over-ethernet internet midspans, and custom/oem solutions
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High Power One Port for PoEFor Immediate Release

October 12, 2005

For more information contact:
Ka Yue Kwok, Phihong
(510) 445-0100

Patricia Staino, BtB Marketing

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PoEPlus provides increased power to VoIP, security applications…

Phihong Joins New IEEE 802.3 Task Force

FREMONT, Calif. (October 12, 2005) — Phihong USA, the global leader in low cost power supplies, has joined the new IEEE 802.3 task force, which was formed to create an improved PoE standard.  Building on the original IEEE 802.3af standard, the new IEEE 802.3at initiative, designated PoEPlus, will more than double the wattage available to powered devices.

“Many people want to take advantage of PoE, but 12.9W maximum of ‘af’ just isn’t enough power,” said Keith Hopwood, vice president of marketing for Phihong USA.  “If accepted as a new IEEE standard, PoEPlus will allow increased power to many more devices, enhancing their capabilities, such as those used for streaming video VoIP, IP security applications and Broadband wireless access points.”

If implemented as a standard, PoEPlus will allow at least 30W of power and potentially up to 45W, Hopwood continued.  Phihong has already developed many products that deliver high-power PoE, but most customers would prefer a common industry standard for all devices on the market.

Additional applications that will benefit from the IEEE 802.3at initiative include Phihong’s wireless multi-radio access points, Pan Tilt Zoom security cameras, and IP phones with streaming video displays.

Power-over-Ethernet allows both power and data to be carried over a single Ethernet cable, enabling a device to operate entirely from the power it receives through the data cable.  This eliminates the need for additional wall outlets, so phones can be moved around offices without costly and time-consuming rewiring.

Having already developed many higher power solutions, as well as various power 802.3af products, Phihong is a natural fit for this task force.

Phihong is the leading supplier of power and accessories to personal electronic, Networking and Home Entertainment OEM’s supplying power, cradles, hands-free headsets, interface cables and virtually any accessory required for the personal electronic device. With global sales for 2005 expected to exceed $400 million, Phihong has engineering and manufacturing facilities in North and South America, Taiwan and mainland China. For more information contact Ka Yue Kwok, Phihong, 47800 Fremont Blvd., Fremont, CA 94538, or call (510) 445-0100, fax (510) 445-1678, email, or visit

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